Why We Use British Produce in Our Crisps

At MahaPrasad, we believe great flavour starts with great ingredients. That’s why we proudly use British produce in our crisps, including the most important ingredient of all – the potato. By sourcing our potatoes from UK farms, we’re supporting British agriculture and ensuring the highest standards of quality and freshness in every batch.

Using local produce isn’t just about taste, though it certainly makes a difference. It also helps reduce our food miles, meaning our crisps have a smaller environmental footprint. We know exactly where our ingredients come from, and we’re committed to working with trusted British growers who share our values around quality, sustainability and care for the land.

For us, it’s simple. If we can support British farmers, create jobs locally and deliver a better crisp, why wouldn’t we? When you open a bag of MahaPrasad crisps, you’re not just enjoying bold, exciting flavours – you’re also getting a homegrown product made with real care, from field to flavour.